Online Marketing Coordinator - eLearning - Market Leader (Sydney)

Sydney

Marketing / PR / Events

• $65-$75k
• Immediate start
• Work close to home (inner west location)

Working as part of an integrated marketing team, the Online Marketing Coordinator will play a key role in driving the further success of one of Australia’s leading educational websites. The site is widely used in schools across Australia, the consumer channel is also growing rapidly with parents subscribing to this innovative online product to aid in the development of their child’s literacy skills.

This highly innovative business is looking to the future, investing in emerging technology product development including applications for iPads and other wireless devices.
 

Reporting into the Digital Marketing Manager, the Online Marketing Coordinator will manage a program of eDMs, working with the Marketing Manager on audience segmentation and targeting, also working with the developer on template design, writing content and overseeing the execution of the campaigns. The Online Marketing Coordinator will also run post-campaign analysis and report back to the team on results, looking to further optimise future eDM activity.
 

The Online Marketing Coordinator will be responsible for content, there is an element of writing in this role as well as sourcing, collating and uploading content to ensure web copy is relevant, fresh and compelling. This person will also manage paid search, SEO and social media activity.

Required skills

The ideal candidate will have a few years integrated marketing experience with a particular focus in the online space. You will have managed eDM campaigns and SEO/SEM as part of your previous roles, and have strong analytical and copywriting skills. You will be the sort of person who thrives on seeing results and loves being a direct contributor to the growth of an online brand.
 

This role will be best suited to an individual who loves to get stuck in and get things done! This is a results driven environment where you can really make a huge difference.
 

Additionally, this role requires a Marketing Coordinator who is confident and comfortable dealing with various levels of seniority, you will be working directly with senior management and colleagues from across various business units throughout your week.
 

The culture is friendly, social and team oriented. The marketing team is comprised of 8 people across the UK, US and Australia.
 

Send your CV to Jacinta@mitchelLake.com for further information or call Jacinta on 02 8292 9102.

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