Image via B&T Magazine
Last updated
Mirakl: Partnership
Mirakl Ads formed a partnership with Broadsign to unify online and in-store retail media
Source: B&T Magazine
The leadership read
Alliances like this can broaden the sector commercial leadership bench strength.
Market context: Backdrop: a 114 (Hot) Talent Market Index (up 13.8 on the month) with EMEA activity steady (-1.5pts).
Mirakl: 1 signal in the last 90 days; 0.1% of MitchelLake's EMEA signal flow.
More signals across EMEA
Partnership · EMEA
Vamp →Vamp has secured an influencer marketing account with ChapStick, indicating expansion of its influencer marketing service offerings or client roster.
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bolttech →bolttech entered into a strategic partnership with ING to expand embedded insurance and protection solutions across European markets.
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GSMA →GSMA partnered with French infrastructure organization Pleias to create Telco Common Corpus — a 10+ billion token open-source dataset of telecom technical literature, patents, and data to address AI model gaps in telecom domain expertise.
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Zscaler →Zscaler signed a cybersecurity partnership with Formula One team Aston Martin Aramco to protect digital assets including car design, race strategy, and telemetry data. Zscaler will deploy AI-driven zero-trust security. The deal includes branding on F1 cars.
Partnership · EMEA
Lloyds Banking Group →Lloyds is part of a six-bank consortium with Barclays, HSBC, Nationwide, NatWest, and Santander collaborating on digital ID for banking apps via UK Finance.
Partnership · EMEA
NTT Data →NTT Data has partnered with Cursor on AI-powered software development, with plans to expand rollout and establish a Cursor Center of Excellence
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